Here is one funny example of how Kickstarter works:
Michael Kritzer from Habitco in New York City picked up a daily process, the usage of the sleep mode of your smart phone and made it better looking: He build an iPhone dock, which looks like an old school alarm clock and works like a toaster.
Of course the comparative advantage of this gadget is rather the design than the innovation, but if it has an integrated charger I would buy it.
Right now, they have 334 Backers, who backed $36,955 and there are 33 days remaining to raise the total sum of $275,000.
On the 23th of June, I will inform about the outcome of this project.